Chik Chik Boom

Bursting crackers is a symbol of power for many kids in times of celebration. "The Louder, The Better”. For them, the louder it is, the cooler and braver it feels. But even in all this excitement, parents want one thing above all: safety. That’s why the Chik Chik Boom crackers come in a fun, damru-shaped secondary packaging, a playful twist that makes protection feel exciting rather than restricting.

To view the full process, watch the video below-